Launch Track
You have taken action and have early proof to show for it. The Launch Track is for founders who have moved past the idea stage — you have built something, put it in front of real people, and started learning from the market.
What this track rewards
The Launch Track rewards founders who have moved from planning to doing. Judges want to see that you built something real, put it in front of actual users, and learned from the experience. Perfection is not the goal — progress, resourcefulness, and evidence of real-world engagement are what matter most.
What you submit
- A live or functional demo of your product or service
- Evidence of real users or customers — screenshots, testimonials, sign-up counts, or transaction records
- A growth plan outlining how you will acquire your next 100 customers
- A recorded walkthrough (3–5 minutes) explaining what you built, how it works, and what you have learned
- Documentation of at least one pivot or major iteration based on user feedback
What judges look for
- A product or service that real people are actually using
- Evidence of iteration — showing you adapted based on what you learned
- A clear understanding of who your customer is and why they care
- Thoughtful growth strategy that goes beyond "post on social media"
- Metrics or data that demonstrate early traction, even if small
- Resourcefulness and hustle in getting from zero to launched
Ready to show what you have built?
Register now and select the Launch Track to compete with proof of execution.
Enter Launch Track